Position: Campaign Manager
Location: Southeast Asia (Thailand & Malaysia)
Job type: On-site
Role Overview:
We are seeking a motivated Marketing Campaign Manager with a proven track record in developing and executing marketing campaigns. The ideal candidate will have experience in showcasing effective strategies, execution processes and measurable outcomes.
Responsibilities
- Create and implement thorough promotional strategies to achieve sales goals and increase brand awareness.
- Collaborate closely with marketing, sales, and product development teams to coordinate promotional activities with overall business strategies.
- Manage all of promotion execution, including planning, budgeting, implementation, and performance analysis.
- Oversee the creation of promotional assets to ensure alignment with brand standards and marketing objectives.
- Analyze market trends and competitor strategies to identify opportunities for innovative promotional activities.
- Collaborate with our agency and vendors to support promotional activities.
- Evaluate the effectiveness of promotional activities, providing insights and improvement strategies.
- Execute strategic online marketing campaigns to promote company products and achieve marketing objectives, encompassing campaign strategizing and the creation of bilingual content in Chinese and English.
- Effectively communicate and collaborate with teams based in overseas.
- Monitor campaign data, analyze results, and adjust strategies to meet predetermined goals.
- Develop targeted activities based on user behaviour and scenarios to increase user engagement and conversion.
- Design and manage campaign landing pages, including creating and editing content, to execute campaign concepts and impact.
- Establish and improve campaign processes and systems to increase performance and results.
Requirements:
- Bachelor's Degree in Marketing, Communications, Business Administration or a related field.
- Demonstrated experience of at least 2 years in marketing or promotions, explicitly focusing on operations management.
- Proficiency in managing multiple projects, meeting deadlines, and translating data into actionable insights is essential.
- Demonstrated skills in using marketing software and tools, including CRM and analytics platforms.
- Exemplary communication, leadership, and cross-team collaboration skills are required.
- Demonstrated ability to think creatively and analytically with a problem-solving approach.
- Candidates with financial promotion experience and an understanding of multinational consumer needs are preferred.
- Strong self-motivation, data analysis, and user behaviour insight abilities are necessary.
- Proven experience in attracting new customers and planning and executing promotional activities, with excellent logical and written communication skills.
- Knowledge of online platform operating rules, user behaviour, and scenarios is necessary.
- Exceptional communication and time management skills are required.
Perks and Benefits
- Competitive salary package & bonus
- Opportunity to work in a dynamic environment where teamwork, open mind and nice social skills will make everything easier for everyone in our team.
- Professional development and career advancement opportunities.
- Medical benefit, annual leaves and team building allowances
If you possess the skills and determination suitable for any of these roles, seize this opportunity! Apply now or send your CV to starscout@startrader.com
We value all applications; however, only those shortlisted will be contacted.